mini

night drive game

mini

mini


Avoid daylight traffic and get behind the wheel to
enjoy the city in true mini style.

‘Urban agility’ they call it at mini – what it basically means is that the little race-heritage car is your perfect companion to navigate metropolitan areas. We created a flash game that would allow users to experience what driving a mini is and take this little racer for a spin at night – when all the streets are empty and your city becomes your personal race circuit. Our technical challenge was to enable the user to switch between day and night modes without delay, to ensure a seamless experience. Having had a test drive of sorts, users who felt hungry for more could then easily sign up for a “real world” test drive with their local mini dealers.

mini mini

los angeles

2828 Newell Street #6
Los Angeles, CA 90039
United States

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FiLIP

The Best Day Ever

bridgestone

interactive video, games

amsterdam

Brouwersgracht 232-f
1013 HE Amsterdam
The Netherlands

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